Synthetic Users is an AI tool designed to make user research easier and more efficient for companies. It offers a suite of virtual participants, known as synthetic users, that are driven by artificial intelligence and can be used to test products, ideas, and concepts. Through the use of Synthetic Users, teams can access unique insights into their product’s features, blockers, and target audiences, and make decisions with greater confidence. This AI-driven research tool eliminates the need for costly and time-consuming recruitment of participants, and provides businesses with a cost-effective, accurate, and reliable way to conduct research. With Synthetic Users, companies can gain access to high-quality data and insights, while streamlining their user research process.