Cortex By DeepMind is an AI platform that makes it easier for businesses to build and deploy machine learning models. It enables developers to create custom models that are tailored to their specific needs, allowing them to leverage the power of AI without the time and resources required to develop their own models from scratch. With Cortex By DeepMind, businesses can quickly create models and deploy them across multiple applications and services, streamlining the process and ensuring higher accuracy and performance. The platform also offers automated model optimization, which continuously monitors and fine-tunes models to ensure they remain accurate and up-to-date. By leveraging Cortex By DeepMind, businesses can unlock the full potential of AI, driving innovation and improving customer experiences.